environmental conservation for the benefit of society as a whole, and development of new products and services with high quality standards through the use of advanced technology which will ultimately benefit business partners and consumers.
 
CPF realizes that human resource is the material factor for the success of the company. Having good and proper working values shall also support the company efficiently reach its target setting. Hence, we have set forth 6 principles which are incorporated into CPF Way -- the basic qualities that we wish to instill in our personnel and to strive to bring the organization to achieve the targeted goals.
 
CPF Way
 
Innovation
 
Achievement Orientation
 
Personal Mastery & Share Learning
 
Receptive to Change
 
Integrity & Honesty
 
Earth-mother
 
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