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ABOUT CPF
ABOUT CPF
CPF operates integrated agro-industrial and food business with its objectives to provide products in high quality and environmentally and socially responsible manner.
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BUSINESS
Business
CPF is committed to providing high quality products that are nutritious, tasty, safe and traceable.
Overview
GOVERNANCE
Corporate Governance
Continuously develop and achieve business growth goals and fulfill the commitment to sustainable long-term value. Go with all stakeholders.
Overview
our mision
Message to Shareholders
The company is still working hard to raise its competitive edge. For continued growth
MEDIA CENTER
Media Center
Discover our latest news, covering sustainability, innovations, industry news and more
Media Center
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Media Center
Find CPF’s latest news and many of our good stories.
ENGLISH
Company CPF (Thailand) Co., Ltd. (Thailand) or CPF recommends that users of cpbrandsite.com have a clear understanding of its privacy policy, which explains how CPF treats personal information, i.e., collection, preservation, use and disclosure of personal information, and individual rights. The public will be informed of CPF's policy on personal information protection. CPF hereby declares its privacy policy as follows:'
Respect of Users’ Privacy Rights
1. CPF respects and gives significance to individual rights, personal information and personal information protection. CPF realizes that users would wish to be assured of security in using the services via the CPF’s website.
2. Personal information received by CPF, such as name, age, address, telephone number, I.D. number and financial information that can be used to trace an identity, that is complete, accurate, up-to-date, and of good quality will be used only for the purpose of the CPF operations. CPF shall use stringent security measures so that personal information may not be used without permission.
Limited Collection of Personal Information
1. In regard to collection and preservation of personal information, CPF shall use lawful and fair means to limit collection and storing of personal information. It shall only be used for services stipulated in the objectives of CPF.
2. CPF shall obtain users consent prior to collecting personal information except in the case that:
  • It is an exception prescribed by law.
  • It is for users benefit but consent cannot be obtained at that time.
  • It is for the benefit of users life, health, or safety or the life, health, or safety of other service users.
  • It is for the purpose of legal investigation or inquiry by officials or court proceedings.
  • It is for study, research, or statistical data collection.
3. CPF shall not collect personal information about genetic traits and sexual behavior, or information that may be detrimental to personal reputation, or information that may cause unfair discrimination to any person except in the case that:
  • Users written consent has been obtained.
  • It is an exception prescribed by law.
  • It is for users benefit and consent cannot be obtained at that time.
  • It is for the benefit of users life, health or safety or the life, health, or safety of other service users.
  • It is for the purpose of investigations by legal officials or court proceedings.
  • It is for study, research, or statistical data collection.
4. CPF may integrate users personal information with information received from other sources only as necessary and with users consent, for the purpose of updating personal information and improving the quality and efficiency of the CPF's services.
Limited Use of Personal Information
1. CPF may use and disclose personal information only with users consent and when it is in accordance with CPF’s objectives.
2. CPF shall ensure that it shall not disclose, show, or cause to appear the users personal information in any other manner other than that specified in CPF’s objectives or to a third party except in the event that:
  • It is prescribed by law.
  • It is with the users consent.
  • It is for the benefit of life, health or safety or the life, health, or safety of other service users.
  • It is for the purpose of investigations by officials or court proceedings.
  • It is for study, research, or statistical data collection.
3. In certain cases, CPF may allow other persons or agencies/organizations to have access to or use users personal information as necessary, for the purposes of and under the authority of CPF, and with prior consent of users.
Security Measures
CPF recognizes the importance of personal information security and has set up security measures that are appropriate and consistent with keeping confidentiality of personal information. The measures aim at preventing loss, accessibility, destruction, use, modification, amendment or disclosure of personal information unlawfully or without authority. These measures shall comply with CPF’s policy and guideline on IT security.
Users Rights to Personal Information
1. In the event that users wish to obtain their own personal information, they may send a request according to the criteria and methods set forth by CPF. Upon receipt of such request CPF shall take prompt action to inform users of the existence or details of such personal information within a reasonable time.
2. If any personal information is found to be incorrect, users may notify CPF and request that such information be corrected, changed, or deleted. In that case CPF shall prepare a memorandum of objections regarding storage and accuracy of personal information.
3. Users have the right to check the existence and the nature of personal information, and the use of such information at the business premises of CPF. In addition, users have the right to request:
  • certified copies of documents relating to their personal information
  • rectification or change of personal information so that it is accurate and complete
  • discontinuation of the use or disclosure of their personal information
  • deletion or destruction of their personal information
  • information about the method of acquisition of their personal information in the case that information has been collected or stored without their consent.
Nevertheless, CPF may deny the request if required by law or if identifiable personal information has already been deleted.
Privacy Policy
CPF may revise this privacy policy occasionally to be consistent with changes in service provision, CPF’s operations, and public suggestions/comments. CPF shall make a clear announcement before proceeding with any changes or may deliver the notification of change directly to the users.