Charoen Pokphand Foods Public Company Limited (CP Foods) has adopted Open Innovation approach, ready to work with research institutes and start-ups across the world in creating safe and nutritious products and strengthen food security for all.
According to Dr. Lalana Thiranusornkij, CP Foods Head of Innovation, the RD Center is responsible for creating food innovations that meet the needs of each group of consumers as well as finding a sustainable solutions to food crisis, ensuring that no one is left behind. Also, CP Foods targets 50% of our new products are developed to be healthier and more nutritious by 2030 to ensure that consumers across the world will have a healthy life.
“The RD Center plays an important role in helping people around the world to access more nutritious food. The team of experienced researchers and chefs are working on advanced research and development, Some of the findings are even deep into the molecular level,” Dr. Lalana said, adding that CP Foods had laboratories and pilot plant that are at “State-of-the-Art” level. In there, products are developed and tested with experts under internationally-recognized food standards.
The Open Innovation approach is being adopted, to stimulate innovation in collaboration with research houses, private companies, educational institutions, other organizations and start-ups.Multiple innovations have been developed as a result such as Meat Zero, with PLANT-TEC that make the Plant based meat taste and feel just like a real meat. At the same time, it is Cholesterol-free, low-fat, high-fiber. CP Foods also develops cell-based meat as alternative ways to sufficient food to for growing population.
Aside alternative meat, CP Foods is looking for the way to add nutritional value to its food and beverages such as meat from super food and probiotics fed animals to enhance product safety and quality. In addition, the company has developed a functional food that helps promote the health of the people For example, Innoweness brand, healthy drink that helps to strengthen the body's immune system as well as reduce allergy and cold symptoms and "Bifio Probiotic Plus" supplement that promote intestinal health, balance, enhance immunity and the latest weight control supplement, "Planature".
CPF by RD Center continues to dedicate itself to developing new alternative food products that are healthy and environmentally friendly to create food security and good health to all groups of consumers around the world.
