Charoen Pokphand Foods PCL (CP Foods), has encouraged employees across the countries to join grow trees at their workplaces or their homes to increase green space across Thailand, under the “CP Roi Save the World”, initiated by CP Group to join do good deeds with the target growing 20 million plants.

The effort help support to CP Group’s target to achieve zero emission with 2030 as well as supporting the United Nations Sustainable Development Goals (SDGs) and Thai government's goal of planting 100 million trees by 2022. Mr.Prasit Boonduangprasert, chief executive officer of CP Foods, hoped the employee's contribution will help increase green areas, preserve biodiversity, reduce greenhouse emissions as well as sustain our planet.

This is in line with the new strategy “CPF 2030 Sustainability in Action”, that adheres to the 3 pillars of food security, a self-sufficient society, and balance of nature. Moreover, CP Foods has kicked off the “Sustainability in Action, Sustainability in Our Hands” Project, to encourage all employees’ participation in the path towards sustainability.

All are urged to individually get their hands on the Company’s two activities: to grow trees at home under “Forest in the City" ; and to achieve zero waste by emptying one’s plate under “Empty Plate…Save the Planet". Under the “Forest in the City” campaign gives employees economic trees as well as small plants that help trap PM 2.5 particles to grow at home or operational areas or the participants are allowed to grow their own trees to join the activities.

All participants will record the data of growth to be later used for calculating carbon absorption. The company targets employees to grow 20,000 trees in this year and achieve 100,000 trees within 2025. Aside environmental impact, both projects will create jobs and generate income for many communities that cultivate the seedlings for CP Group.