Charoen Pokphand Foods PLC (CPF) is named Thailand’s Most Admired Company in Food Industry in 2019, for the second consecutive year.
The award is based on a survey by BrandAge magazine in collaboration with Rajamangala University of Technology Phra Nakhon's Faculty of Mass Communication Technology on corporate brands. Winners are companies with positive corporate image, outstanding competitiveness and innovations that win white collar workers' faith and recognition.
The annual survey covers 17 industries, focusing on 5 aspects: innovation, corporate CSR, business performance, brand image and the management.
CPF ranked first in the food industry, in the 2019 survey, maintaining the No.1 brand for 2 consecutive years.
In the same year, CPF was presented Brand Leadership Award from World Marketing Congress' Thailand Best Brand Awards 2019 event, recognized for its leadership in marketing and product development that incorporates sustainable development. The award from World Marketing Congress, an international organization focusing on changing marketing dynamics towards a sustainable tomorrow, reflects CPF's brand image in the global stage, as an integrated producer of safe and international-standard food products for global consumers' good health with responsibility for society and the environment and commitment towards sustainable development in all dimensions.