22 May 2023
CP Foods Group Unveils Future of Sustainable Gastronomy at THAIFEX - Anuga Asia 2023
Charoen Pokphand Foods Public Company Limited (CP Foods) and CPF Global Food Solutions Public Company Limited (CPFGS), leading global food solutions providers of the CP Foods Group, are offering a glimpse into the future of sustainable gastronomic creations at THAIFEX - Anuga Asia 2023 under the banner "RE-IMAGINE THE FUTURE FOOD". They have been duly recognized for their pioneering product, the black pepper chicken breast sausage "CP FI-IT", which has won the THAIFEX - Anuga Taste Innovation Show 2023 award and the Superior Taste Award 2023 from the renowned International Taste Institute in Belgium. Sujarit Mayalarp, President of CPFGS, emphasized that CPFGS is a crucial supplier of a wide range of meat and food offerings, expanding into the restaurant and pet snack sectors. The firm is committed to providing premium food solutions, with the aim of making every bite valuable and nourishing. The company is eager to promote global health and offer a diverse range of products, both imported and exported, including plant-based meats, chicken, pork, fresh eggs, and a multitude of ready-to-eat dishes, wholesome beverages, and CP Foods condiments. CPFGS aims to promote sustainable consumption through its tripartite approach pillars: INNOVATION, WELLNESS and PLANET, thereby evolving into a global food nexus. In the realm of INNOVATION, CPFGS strongly believes in the connection between quality food and robust health. Their award-winning product, CP FI-IT Black Pepper Chicken Breast Sausage, is a perfect example, combining advanced food science with optimal nutrition. Similarly, their innovative MEAT ZERO product, a 100% plant-based meat substitute using Plant-Tec technology, replicates the texture of authentic meat. Under the WELLNESS pillar, CPFGS is committed to providing healthy choices for its consumers with the concept “Food for medicine”. This concept is applied to a variety of product lines, such as the “CP SELECTION” line of chicken, pork, and fresh eggs, which ensures safety and inherent health benefits. In collaboration with Ramathibodi Hospital, their INNOWENESS brand "Nutrimax" offers a nutritious chicken soup with pumpkin and eggs, enriched with proteins from chicken breast and eggs, a variety of vitamins, and dietary supplements like "Fito Puree", a blend of vegetable and fruit juices. Emphasizing the PLANET pillar, CPFGS displays over 800 low-carbon food items, produced using eco-friendly packaging and sustainable sources and processes. The company uses traceable raw materials that do not contribute to deforestation, aiding in reducing greenhouse gas emissions and aligning with the 2050 Net-Zero target. By encouraging global consumers to enjoy safe, superior quality food, CPFGS continues to honor its commitment to societal and environmental responsibility. During the THAIFEX – Anuga Asia 2023 event from May 23-27, 2023, CPFGS displays the premium products at CPF Booth No. S01-S15, Challenger Hall 2, IMPACT Muang Thong Thani. On May 27, the event is intended for general public to explore and purchase premium products at attractive prices.
29 May 2023
CPFGS and Makro Host Global Sourcing Business Matching 2023 to Propel Thailand as a Global Food Hub